Five Reasons Why Comic Book Movies are Bad for the Movie Industry

It’s been about 5 years now since the current boom in comic book movies really took off, sparked by Bryan Singer’s adaptation of X-Men, and solidified by Sam Raimi’s take on Spider-Man. I’m sure there are a lot of reasons for the success of these films, not the least of which is the fact that they are cultural icons, stories that have been around for generations and thus appeal to the young and the old. They also present great opportunities for state of the art special effects and provide the spectacle and escapism that people want from the movies.

Lately, however, we’ve been seeing funnybook flicks put a stranglehold on the film industry, and I’m wondering whether or not this is an entirely good thing. Don’t get me wrong, I enjoy reading comics, and I enjoy watching a good comic book movie just as much as anyone else. But all this hysteria over comic book adaptations is having some negative effects on the movie business too, and I will take this opportunity to point out five of the problems that I see and throw them out there as food for thought. Hey… I’m not saying comic book movies need to stop, but maybe it wouldn’t hurt to rein back our enthusiasm just a tiny bit!

Problem #1: Tying Up Big Name Filmmakers for Extended Periods of Time

One of the reasons why a lot of the previous comic book movies from the 80’s and 90’s didn’t work is because the people behind involved were not exactly top-tier Hollywood talent. Studios didn’t take the movies very seriously, and most respected filmmakers wouldn’t touch them with a ten foot pole. Well that’s all changed now with studios trying to land the hottest indie filmmakers to give their project credibility, whether it’s Sam Raimi doing Spider-Man or Christopher Nolan doing Batman Begins. Essentially we’ve got some of the most creative and visionary directors dedicating all their time to making popcorn movies… perhaps this sounds snobby, but isn’t it a waste of talent? I mean, there’s no question they’ve upped the bar for these comic book flicks, in some cases made them more than mere fluff, but what else are we missing out on? These huge franchises absolutely consume the people who helm them. Christopher Nolan somehow found time to direct The Prestige in between Batman movies, but we haven’t seen anything new from Raimi or Bryan Singer in years.

Problem #2: Studios Are Only Interested in Franchises Right Now

This brings me to my next point: now that studios have seen the massive following that comic book movies have, they only want to produce an endless stream of sequels based on familiar characters. Since the series name can carry itself in a lot of cases, they don’t even need to maintain the same creative team from movie to movie. And now a lot of studios are starting to evaluate all of their projects using the same mentality. They’re not interested in one-off stories, they want something that they can become a franchise to guarantee them a limitless pool of money down the road. Sequels are fine, but in the movie world, stories need to be self-contained. Not every story is (or should be) continuable. This one of the strengths of the medium; there is a certain finality to the end of a movie, it gives the actions of characters more weight to them. We should be wary of letting film turn into a serialized medium, and we shouldn’t throw out stories that have a finite ending just because there is no opportunity for sequels. Also, new and original content shouldn’t be ignored just because it doesn’t come with a built-in audience or brand.

Problem #3: Studios Are Concentrating All Their Efforts on a Few Blockbusters

The recent success of huge tentpole comic book movies has proven to studios that they can make a lot more money by focusing the majority of their efforts on a few huge blockbusters rather than wasting time with a variety of lower budget films that only turn a small profit. Not only does this mean we’re seeing some studios put out less movies, but it also means they are getting pretty loose with the amount of cash they are throwing at those few blockbusters. I would argue that this is a recipe for disaster because as the budgets balloon, the projects set themselves up to be an even more catastrophic failure when audiences don’t respond. Right now it seems like these franchises are invincible and immune to poor reviews, but they’re staking so much on a single film that it could have major consequences if it bombs. More to the point, diversity is always a good thing, and studios are simply narrowing their focus right now, which means consumers have less choice in the long run. Comic book movies are diverting studio resources from other deserving projects.

Problem #4: A-List Actors Want In On The Deal

The sheen of success and artistic credibility that is being brought to the comic book movie genre has started to attract the attention of A-List actors. Academy award winners and nominees like Nicolas Cage, Kevin Spacey, and Ed Norton are donning tights in the hopes of boosting their careers. Why is this a problem? Well, for starters, it’s just like taking talented directors away from the other projects they’d be doing instead. Actors typically don’t get tied up for as long as directors though. In this case, my bigger complaint is the fact that we have so many familiar faces stepping into the roles of established characters. I know some people will say that A-list actors bring much more depth to a character; I won’t argue that, but the truth is that it’s not always necessary. I am a fan of casting unknowns where possible, because a big name actor can just be too distracting. Fanboys pipe up about how this actor or the other resembles someone in the comic book world, and the studios go out and try to get them. We end up with people like Jessica Alba being shoehorned into the role of Sue Storm, caked with white make-up, bleached blonde hair and blue contact lenses for no other reason than because she is a well-known celebrity name. I don’t think this makes the movies any better. It also drives the budgets way up.

Problem #5: Fanboys Actually Influence Hollywood

This brings me to my last point, the one where I probably run the most risk of pissing some people off. Let me start by saying that there’s nothing wrong with being a fan of comics or comic book movies. I am one myself. But the criteria used to judge a comic book and a movie are (and should be) two completely different things. Some of the most vocal and active movie enthusiasts in film communities right now are huge comic book geeks, and in their passion for the medium, sometimes they to lose sight of common sense. For many of them, everything seems to hinge on being completely faithful to the source material — which, I’m sorry to say, is not always best for the movie. Fans will say they have a right to demand complete accuracy, since they are the target audience for the movie. But they aren’t the only target audience — the movie has to play to people who are completely unfamiliar with the comic book as well.

The scary thing is that studios are so afraid of how vocal the fanboys are, that they are starting to listen to them. They are overlooking the average moviegoer and trying to appease the hardcore fans from day one, creating goodwill and positive buzz to guarantee that the film will be a success. And this sets a dangerous precedent, where the focus is almost entirely on catering to the loudest members of the target market, instead of worrying about what will make the best movie overall. Call me old-fashioned, but I would much prefer to leave the filmmaking to the filmmakers, and allow a director bring his vision to the table with minimal interference. Even the mainstream media seems to be getting caught up in minor details like costumes and hairstyles, somehow elevating the importance of these films way beyond mere diversions. There is a strange cultural shift going on right now where film critics seem to be losing relevance, and have less impact on Hollywood than the opinion of the comic book fan. Blogs, not unlike Film Junk, have become a major force in determining both how a movie is created and how it is ultimately judged. We are entering a new age where fans are empowered, and while it can be constructive in some ways, we all know what happens when someone gets a taste of power… they want more! What I’m saying is, we need to tread lightly from here on in.

So there’s my two cents, and now in the words of Johnny Storm, let me invite your own responses to this editorial: Flame on!

Comments (10)

  1. Consider this a flame retardant post, Sean. You’ve touched upon points that should not be any big revelation to people with their eyes open. Problem us many in the film going community have stuck their heads in the sand and can’t see the forest for the trees. Instead we bow and scrape and say, “Thank you, Mr. Murphy, may I have another.” As much griping that’s done on the net (yours truly included), the majority of audiences respond to this tripe favorably with their wallets. Mediamelt put it best on our show in that the marketing machine is so finely tuned and well oiled that big numbers are practically baked into a tentpole film (turkeys of colossal nature like Evan Almighty are the exception this year).

    Until audiences on a large scale wake up and demand a better alternative in addition to blockbuster films, this rut will continue. In any event, excellent post, Mr. Webmaster.

  2. Absolutely. Tim Story should be directing the epic, heart-breaking films we all know he’s capable of.

    (Just kidding — good post.)

  3. I love a good list, and this is a good list. However, all of the points you’ve made (with the possible exception of #5) don’t only appeal to comic book movies. Now, I’m not condemning or protecting anything here, but Harry Potter and Pirates of the Caribbean are also guilty of all of the things you mention in your list, but are also not comic books. Star Wars, Lord Of The Rings, The Matrix, Shrek, etc…any franchise will inevitably fall into the same trappings that you’ve mentioned here.

    While I admit that there are some shitty comic book movies being made in an attempt to quickly satisfy movie-goers hunger for comic book films, we can’t pigeonhole them into a category by themselves here. There have been some shitty movies from just about every franchise in history. Indiana Jones has The Temple of Doom, Back To The Future has it’s third installment, The Matrix (arguably) has the second two films, Star Wars has the new trilogy, Terminator has the third film, James Bond has…well…at least half of it’s series…

    There are so many comic book films out there that it makes them easy targets, but let us keep in mind that there are many other properties out there deserving of our criticisms as well.

  4. Exellent. I completely agree. In the past couple years I have heard more people say, “I don’t give a shit what the critics think,” that i have actually become MORE cynical.

    I have been looking to write something like this for a while. With your permission, Sean, I would just like to post this for the people who read my Blogs.

  5. Interesting points you bring up. heres my 2 cents.

    A History of Violence
    V for Vendetta
    Oldboy

    they are a few of the comic book films that i would give a full 10/10 to. perhaps the studio heads or whoever calls the shots should choose their source material more wisely. because as you can see, it doesn’t matter if the source is a comic book or not, An exceptional film maker should still make an exceptional film right?

  6. Thanks for the feedback guys.

    Mike: Feel free to repost it however you see fit.

    Rian: That’s a good point. A lot of the criticisms apply to most franchises and sequels in general, but I do think the comic book movie craze is the a pretty big driving force behind the studios embracing this mentality with so much reckless abandon.

    Also, since the longer running comic books provide an almost infinite number of characters and storylines to draw from, I have a feeling we’re going to see a lot of franchises going way beyond 3 installments in the near future.

  7. Daniel: I am definitely interested in seeing more variety in the types of comic books being adapted, and the examples you mentioned are certainly good movies. But it’s not just about the quality of the movies. After all, we’ve heard rumours of a V For Vendetta sequel, is that really necessary?

  8. Sean: Well if it’s a V for Vendetta sequel, i would support it if the right people were on board. I’ll quote a line from VfV, “Beneath this mask is and idea Mr. Creedy and ideas are bulletproof”. With a mentality like that, anything that stems forth from the franchise, I expect to be just as affecting (hopefully).

    Heres an idea for a future article, you should write one up about Movies which “could’ve been” “should’ve been” comic books and or graphic novels. I think Fight Club has the potential to be an amazing graphic novel. (As opposed to the current graphicless paperback form)

  9. NERRDS DO NOT LIVE DIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIEDIE NERDS DIE

    PS.EMOS SUCK JUST AS BAD

  10. What I would like to add is that the studios and directorsare focused on money to the point that they knwoingly hire actors who can not act. How could Tim Story think of Jessica Alba as a great actress? She was eye candy and you could tell that they wanted you to know. The scene that stuck out for me is when she is wearing the blue tights and it shows some nice cleavage. Not that I am complaining, but I can tell that a woman is hot without seeing her cleavage, hollywood needs to learn this. The tight-clothes wearing, skinny, woman is the stereotype of women in action movies nowadays.

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