Nike Apologizes For Stealing Minor Threat Image

In case you haven’t been keeping up with this whole debacle, basically Nike Skateboarding ripped off the album cover of Minor Threat’s classic self-titled album as part of a marketing campaign for their East Coast Transworld Skateboarding tour. Dubbed the “Major Threat” tour, Nike never asked permission from Dischord Records for the use of the image or name on their posters and other ads. Minor Threat/Dischord Records frontman Ian MacKaye was reportedly quite angered by the corporation’s blatant appropriation of the indie/D.I.Y. culture. Blogs exploded with the news across the internet, and now, a few days later, Nike has issued an apology and confirmed that they will remove all traces of the ads, both print and digital. Read the full apology here. I wonder if it will still be called the “Major Threat” tour. My only other question is, why are the offending images still up on the Nike Skateboarding website? Dischord Records has not confirmed whether or not they still plan to take legal action despite the apology.

» Related Link: Pitchfork News

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